GF Blue logo
MenuMENU
SearchSEARCH

New York Town Hires Fleet Manager, Grows Fleet Ahead of Winter Season

The fleet manager position came after the city of Buffalo experienced a historic blizzard, straining the fleet and highlighting the need for a fleet manager and emergency services manager.

Christy Grimes
Christy GrimesFormer Senior Editor
November 6, 2023
New York Town Hires Fleet Manager, Grows Fleet Ahead of Winter Season

Cross most recently served as the Assistant Fleet Operations Manager for AAA of Western and Central New York. He is also a lifelong resident of East Buffalo.

Photo: City of Buffalo/Canva/Government Fleet

8 min to read


The city of Buffalo, New York, now has a fleet manager, ahead of the 2023-24 winter season. Mayor Byron Brown announced the appointment of James J. Cross as Fleet Manager.

Before now, the city did not have a fleet manager over the entire city's fleet. Brown and other city leaders believe the once-in-a-lifetime blizzard that slammed the region in late 2022, straining the winter response equipment, highlighted the need for a fleet manager, Government Fleetreported in January.

Ad Loading...

Other departments across the city, including the department of public works, police department, and fire department have fleet managers. However, these roles only serve the individual fleets within each department.

The fleet director seres as a central figure, overseeing and cross-coordinating all fleets within Buffalo during normal operations and emergencies, ABC 7 Buffalo reported.

Defining the Fleet Manager's Role

Cross will be tasked with overseeing the fleet of city-owned equipment and vehicles, and is the primary contact for fleet maintenance and operations.

Cross's management duties will include the management of equipment repair and acquisitions/procurement, as well as ensuring compliance with safety standards to promote efficiency and safety.

Cross will also be responsible for assisting the departments in ensuring maintenance shops are adequately equipped and mechanics are properly trained, as well as assist with the review of incident reports.

Ad Loading...

The department of public works fleet is based and maintained at its Broadway Garage facility, which is the headquarters for the streets and sanitation division.

The position reports directly to the commissioner of administration & finance. One of the Cross's primary roles is to provide a comprehensive and coordinated view of all the fleets across city departments.

During an emergency response, Cross will provide strategic direction for the safety and performance of all city fleet operations, in order to manage effective utilization of vehicle assets.

At one time, there was discussion about whether an Emergency Management Coordinator could handle the responsibilities of managing the fleet in addition to coordinating emergency response. Ultimately, the council chose to create the fleet manager position during its Jan. 10 meeting.

About the New Fleet Manager

The city conducted a national search for the position, but decided on Cross. According to a news release, he has more than a decade of experience in fleet management.

Ad Loading...

Cross most recently served as the Assistant Fleet Operations Manager for AAA of Western and Central New York. Cross has a Bachelor of Arts from the University at Buffalo. He is also a lifelong resident of East Buffalo.

Cross released a statement saying, “I am excited to join the Brown Administration to manage the city’s fleet of vehicles. My first order of business will be to fully inventory and assess the city’s current vehicle fleet to help plan for the future needs of the fleet moving forward.”

In addition to Cross, the city also hired an Emergency Services Manager, another position that was created following the 2022 winter storm.

Bolstering the Fleet

The city's public works department maintains a snow fleet of 36 plow trucks that will be used to plow streets and apply salt, as well as 14 front loaders that will be used to remove heavy snow.

Photo: City of Buffalo

The city just released its 2023-24 Winter Snow Plan. The Department of Public Works' Streets & Sanitation division is responsible for the snow removal and street cleaning of more than 1,600 lane miles of city roadways.

The department maintains a snow fleet of 36 plow trucks that will be used to plow streets and apply salt, as well as 14 front loaders that will be used to remove heavy snow.

Ad Loading...

The mixed fleet consists of: 

  • Tandem axle/dump trucks.

  • Tandem axle/wing trucks.

  • Single axle trucks.

  • Pickup trucks.

  • Skid steers.

  • Small dump trucks.

  • Front end loaders.

  • A tandem dump trailer.

  • A backhoe.

Additionally, four new snow plows are anticipated to arrive before the end of the year.

The city has also budgeted $1 million dollars to be used for emergency snow removal across the city. The funding will be allocated to private contractors to assist the city's fleet in its snow removal efforts. The funding is a 350% increase from the 2022-2023 winter season.

In addition to snow removal, the streets & sanitation division is also responsible for collecting and disposing of of all municipal solid waste at more than 86,000 weekly locations.

Ad Loading...

The Buffalo Fire and Police Departments are responsible for providing emergency services to 278,000 residents.

As mentioned above, Cross's first order of business will be to fully inventory and assess the city’s current vehicle fleet.

The department of public works' snow fleet is tracked and directed through GPS. All plow trucks and front end loaders are equipped with components that utilize satellite technology to provide up-to-the-moment information to the department on the fleet’s geographic location while logging historical data related to vehicle metrics and snow plowing/clearing path.

The data collected is used to monitor and analyze the operational effectiveness of the fleet.

Unveiled for the 2022-23 winter season, the department will also continue to provide public-facing information on its street clearing process through the use of the Street Clearing Map, which provides information as to the status of individual streets across the city by indicating when a street was most recently passed by a public works vehicle. 

Ad Loading...

Preparing for the 2023-24 Winter Season

The city has a tiered response to winter weather based on severity of the event.

Photo: City of Buffalo

According to the Winter Snow Plan, although the snow fleet equipment is assigned to every district across the city, the equipment may be reassigned depending on whether certain areas have a heavier rate or depth of snowfall than others.

When weather conditions subside, the department of public works' focus will shift to a more detail-oriented roadway clean-up of roadways. This includes clearing snow from curb to curb in the street.

The city will also remove snow from roadyways, hauling it to designated locations if needed. 

"The key element for this potential removal is preparing the city’s streets and infrastructure for the next snow event that occurs – creating the 'capacity' in the streetscape for additional snow plowing," the plan states.

The department's goal is to have every street across the city plowed, at least one pass, within 24 hours after the end of a snow event.

Ad Loading...

If needed, the department will contact the New York State Department of Transportation to request assistance to plow certain state-designated routes within the city limits.

Tier 1 Weather Events

During and after a typical snowfall event, which the city labels Tier 1, the main goal of the snow plow operation is to initially focus on primaries and secondaries and streets/thoroughfares surrounding critical city service and/or life-saving facilities, like city service facilities, fire houses, warming centers, and police stations.

Following those initial focal points, the fleet will transition to residential streets with the goal of completing at least one pass on all residential streets within 24 hours after the snow event ends.

More severe weather events, or Tier 2 events, generally include snowfall amounts in excess of 12” per day over multiple days or 24”+ from a singular, short-term event in one portion of the city.

These kinds of weather events typically deposit snow amounts greater than the ability of the city's fleet to plow, because a depth of snow beyond 24” is not typically plowable by most municipal plow trucks. In these cases, the snow must be removed and not plowed or cleared.

Ad Loading...

Tier 2 Weather Events

Tier 2 events will typically be handled by both city-owned resources and any combination of city-engaged private contractors, and/or Erie County facilitated private contractors performing snow removal efforts.

During Tier 2 storms, the fleet resources will focus on plowing primaries and secondaries and streets/thoroughfares surrounding critical City service and/or life-saving facilities when able. 

Outside resources will typically be dedicated to snow removal as needed.

Tier 3 Weather Events

Tier 3 weather events may encompass numerous conditions. In general, they will include a regionwide snowfall amount in excess of 24” from a singular, short-term (24-36 hours) or in excess of 36” from a continuous multiple-day event across the entire city.

An example of a Tier 3 event is the December 2022 Blizzard. These events can be catastrophic in nature.

Ad Loading...

Similar to Tier 2 events, these kinds of storms deposit snow amounts greater than the ability of the department's fleet to plow, because snow beyond 24” is not typically plowable by most municipal plow trucks.

That will mean that these events will also require snow removal efforts.

A Tier 3 event will be handled by a coordinated combination of city resources and any combination of private contractors from the city, county, or state performing snow removal efforts.

When the weather events impact the entirety of the city of Buffalo, the response network of equipment will be distributed across the city as well.

Initial response efforts will focus on critical infrastructure and life safety efforts, and will then transition to snow clearing/plowing and snow removal efforts.

Ad Loading...

For snow removal coordination, the department will coordinate and direct the city, county, and state equipment across the affected region as a way to expedite snow clearing across the entire ciity and reduce the potential duplication of efforts.

Preemptive Preparation Plans

Both Tier 2 and Tier 3 events will be coordinated at the Department of Public Works' Snow Response Command Center established at the outset of the storm.

Additionally, the pre-placement of contractor resources — snow removal equipment mobilized before the storm arrives — is an element to the response that has been emphasized for the 2023-24 winter season for Tier 2 and 3 weather events as a way to better prepare.

After weather events, individual front end loaders from contractors will be dedicated to the fire and police departments in the affected areas of the city, and to the parking division.

Front end loaders and dump trucks may also be staged in parts of the city to assist with snow removal.

Ad Loading...

“I’m proud of all the work department heads and staff have done to prepare the Snow Plan,” Mayor Brown said. “This plan is comprehensive and will help our city and community members prepare for the winter season.”

More Operations

Graphic of all layers with terrain view.
Operationsby News/Media ReleaseAugust 10, 2026

BRINC Drones Adds Free Wildfire and Smoke Tracking as Agencies Across America Battle Active Fires

New map layers give public safety agencies real-time fire detections and smoke conditions integrated directly into LiveOps at no additional cost.

Read More →
Agile Fleet eBook cover: “Hidden in Plain Sight: Fleet Compliance Risks” for public sector and shared fleet operations.
SponsoredAugust 10, 2026

Hidden in Plain Sight: Fleet Compliance Risks

Your fleet may have the right policies, but are they being followed consistently? This practical guide highlights six hidden compliance risks that can undermine public sector and shared fleet operations and shares proven approaches to improve oversight, drive accountability, and maintain audit readiness.

Read More →
A graphic of a credit card and phone and fraud.
OperationsAugust 10, 2026

Dealing With Workplace Fraud in Fleets

Workplace fraud in government organizations can result in significant financial losses, but understanding its causes and implementing effective controls can help mitigate the risk.

Read More →
Ad Loading...
A graphic of cars with Mercury logo.
Operationsby Nichole OsinskiAugust 10, 2026

Mercury Associates Returns to Independent Ownership

New owners John Martin, Brad Smith, and Daniel Reichmann plan to expand Mercury’s analytical capabilities while continuing to grow the CFMO program.

Read More →
A graphic for youtube with a car crash.
OperationsAugust 7, 2026

Fleet Technology Targets Inspections, EV Procurement, and Parts Sourcing

How new technology is addressing routine operational challenges, from vehicle inspections to cooperative purchasing.

Read More →
“The Ascendant aerial ladder delivers the reach, flexibility and performance departments like Murfreesboro need to respond with confidence,” said Kirk Givler, executive vice president of sales with Siddons-Martin Emergency Group. “We’re proud to partner with the department and support their mission with apparatus designed for both current demands and future growth.”
Operationsby Staff WriterAugust 7, 2026

Murfreesboro Fire Rescue Orders Three New Aerial Ladder Trucks

As Murfreesboro's population grows, its fire fleet is growing with it. Three new aerial ladder trucks will replace existing frontline apparatus and equip a new ladder company planned for Station 12.

Read More →
Ad Loading...
A graphic of a tablet being held.
Operationsby Staff and News ReportsAugust 6, 2026

Fleetio Launches PartsTech Integration, Helping Fleets Save up to 15 Minutes on Each Purchase Order

Integration brings parts sourcing and ordering into one connected Fleetio workflow to reduce administrative work.

Read More →
A youtube thumbnail of Government Fleet cheat sheet.
OperationsJuly 31, 2026

What’s Holding Your Fleet Back?

Catch up on the week with news around creating a more structured operation, examining an outdated garage, and more.

Read More →
The disptach youtube thumbnail with conversaion pieces.
OperationsJuly 29, 2026

When Better Communication Makes Fleets More Efficient

How government fleet operations can use routine communication to address underused vehicles while giving employees and customer departments a clearer way to raise concerns.

Read More →
Ad Loading...
A collage of fleet images from Dakota county.
Operationsby Nichole OsinskiJuly 27, 2026

How Dakota County Built a More Structured Fleet Operation

Kevin Schlangen shares how Dakota County’s fleet moved from reactive repairs and limited oversight to a more structured approach built around planning, training, and long-term cost control.

Read More →