ST. LOUIS - In an effort to better engage and educate its customers, JMN Logistics (www.jmnhaul.com), a national provider of auto transportation services, is now posting updates through its Facebook, Twitter, and Auttr accounts.
"We wanted to expand our customer base and utilize technology and new media to help get the word out about who we are and what we do," said Kirsten Becker, who will manage social media for the company. "Initially, we'll be catching up by posting recent press release announcements, but after that we'll be informing our followers about new sales promotions, staff updates, upcoming tradeshows and more."
Facebook has an estimated 200 million users worldwide. Twitter, the fast-growing micro-blogging service, has more than 7 million members. Although lesser known among the general public, Auttr is a social networking site specifically designed for the auto industry. Auttr allows registered users to read articles, post and answer questions, view videos, subscribe to RSS feeds, and more.
Becker notes that JMN is also utilizing social media to monitor industry trends and comments, and to reply to customer inquiries. "We're already getting responses to some of our tweets," she said. "We also plan to post helpful hints, things that people might not know about automotive transport and logistics. There will definitely be an educational component to our social media outreach that will help our customers understand the industry better."
"JMN has always been a leader in terms of optimizing Web technology," said William Billiter, JMN's general manager. "Things are happening in our industry at a much faster pace than they use to, and social media will help us get the news out to our followers as quickly as possible."
To follow JMN Logistics on Twitter (@jmnlogistics) or Auttr (www.auttr.com/members/jmnl/), or connect with them on Facebook, go to www.jmnhaul.com and click on the appropriate icon in the middle of the page.
To learn more about JMN Logistics, visit www.jmnhaul.com or call (877) 566-4285.
About JMN Logistics, LLC
JMN Logistics is a national provider of auto transportation services for dealers, auto auctions, private individuals, new car manufacturers, and rental agencies since 1999. With a growing fleet of dedicated trucks and drivers, along with an owner operator and carrier network consisting of over 3,000 haulers nationwide, JMN can handle customers' needs large or small. JMN Logistics' dedicated driver base, matched with an experienced staff with over 200 combined years of vehicle logistics experience and cutting-edge technology, will continue to make us a leader within the vehicle transportation marketplace. To learn more about JMN Logistics, order transportation, or to get a transport quote, visit us at www.jmnhaul.com or contact our corporate office at (877) 566-4285 x25.
Originally posted on Automotive Fleet