Utility Fleet

GM, MapAnything Partner to Increase Fleet Productivity

June 29, 2017

Photo courtesy of GM.
Photo courtesy of GM.

General Motors will offer a connectivity service powered by MapAnything, Inc. that combines telematics fleet management and customer relationship management to fleets in a subscription service, GM has announced.

Fleets can now sign up for the service known as MapAnything Live through GM's OnStar hardware that's embedded in many of its vehicles.

MapAnything, which is part of the Salesforce Ventures investment group, will integrate its geo-productivity software into connected GM vehicles sold to businesses and corporations. The company is connecting its cloud-based network directly to GM OnStar systems. MapAnything will then use the real-time vehicle data to improve the workflow and allow sales representatives to be more productive.

The service has been enabled by in-vehicle 4G LTE, which is "fueling double-digit annual growth in the multibillion-dollar market for fleet management software, and it's helping Chevrolet and OnStar win new business," said Ed Peper, U.S. vice president with GM Fleet.

"We are expanding our relationships with technology companies because customer interest is so high," Peper said. "The reasons are simple and compelling. Inside the data streams are the critical insights fleet managers need to help their drivers stay safe and productive, and their operating costs as low as possible."

Nearly a third of sales managers estimate their representatives spend less than half their time actively selling because of time lost to scheduling and commuting to customer meetings, according to data from a survey conducted by MapAnything and Selling Power.

Telematics data pulled by the system includes vehicle diagnostics such as location, idle time, fuel tank capacity, speed, ignition state, hard braking, and acceleration. The system will allow sales reps optimize their routes based on traffic, time of day, and business priorities.

Earlier this year, Charlotte, N.C.-based MapAnything secured a $33.1-million round of funding via corporate paper, including an investment from former NBA commissioner David Stern. The company was founded in 2009.

Comment On This Story

Name:  
Email:  
Comment: (Maximum 10000 characters)  
Leave this field empty:
* Please note that every comment is moderated.

Article News

Popular Stories

FleetFAQ

Public Fleet Tracking And Telematics

Amin Amini from Verizon will answer your questions and challenges

View All

Recent Topics

I am in the early stages of creating a central fleet maintenance department. Would anyone be willing to share an org chart for their...

View Topic

What tool do you use to calculate residual value on heavy equipment? Thanks,

View Topic

Fleet Documents

974 Fleet Documents (and counting) to Download!

Sponsored by

Cadillac was founded in 1902 by Henry Leland, a master mechanic and entrepreneur. He named the company after his ancestor, Antoine de la Mothe Cadillac, the founder of Detroit.

Read more