The American Public Works Association (APWA) announced that it is rebranding its annual conference as the Public Works Expo (PWX) beginning in 2016. This name replaces the International Public Works Congress & Exposition and is in response to trends occurring in the workforce.

“This is an exciting time of change,” said APWA President Brian Usher, PWLF. “PWX is a symbol of our recognition of generational trends in the workplace. PWX is not merely a new name for an old program, but a revamped annual event that will incorporate more technology and engage all generations active in the profession. And PWX will provide a setting that encourages cross-generational dialogue so everyone can learn and benefit.”

“In the next five years, the workforce will be comprised of five generations working side-by-side in the workplace, and all of these generations have significant differences in their work behaviors and learning styles,” said APWA Marketing Director David Dancy. “PWX will embrace that reality and will give all generations more opportunities to share what they know and learn from each other.”

The APWA envisions its the PWX as one that engages all generations by incorporating new learning methods that encourage more collaborations and use technology to allow more people to access the conference, said APWA Meetings Director Dana Priddy.

“We are already reviewing the latest meeting and event strategies, technologies, and formats, and incorporating new ideas for learning into PWX 2016 in Minneapolis,” Priddy said.